Double Duty Daddy

How JetBlue Turned Crying Babies On A Flight Into A Good Thing

I’ve long been a fan of Jetblue. Comfy seats with great legroom, above-average IFE (in-flight entertainment), snacks and their continually expanding route network. Add another reason to the list.

With Mother’s Day coming up, JetBlue came up with a genius ad called “FlyBabies,” trying to encourage passengers to be more empathetic to crying babies and their parents. Here’s how they describe it:

Flying with a crying baby is tough on all of us, but it’s especially hard for moms. In honor of Mother’s Day, we are giving everyone a reason to smile every time a baby cries.

The preface of the ad shows a few Moms getting ready to fly cross-country with their babies in tow. As they board, you see other passengers giving them dirty looks. When a flight attendant announces that passengers will receive a discount every time a baby cries, the moms and their little ones become heroes, even getting applause from their fellow travelers at the sign of tears.

Check out the ad:


As a guy who has always tolerated babies and now as a Dad of twins, I still get anxiety before a flight at the thought of G&O screaming and crying at the top of their lungs while passengers give me the side-eye. My only solace is knowing I will try my best to keep them calm and reminding myself that my babies have the same right as other passengers to be on this flight.

My only question, will Jetblue have similar ad for Father’s Day? This Daddy sure hopes so.

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  1. Chris January 9, 2017 at 12:13 pm

    Hi Juan, nice blog! So what has been your experience flying with babies? We have a 1 year old and plan to go to SFO from CLE this Spring… and we’re gonna spring for a seperate seat for the little dude on United so we’ll be out 75K of our UR points…

    My real concern is keeping him and the other passengers happy tho. And then after the flight, getting him to the hotel in a ….. Taxi with a Car Seat? How would one even do that with Twins?

    • DD Daddy January 9, 2017 at 3:42 pm

      Hey Chris,thanks for the kind words. My experience flying with twin babies since they were 10 months has been interesting to say the least. Up until last week when we went to Cancun with them, all of our flights beforehand had involved crying profusely, temper tantrums and unconsolable babies. Granted, many times they’re just tired and since they are identical twins, they fed off each other’s energy a ton. My girls are 3.5 now so flying with them has now become slightly easier. I think it’s smart of you to get a separate seat for the little guy. Keep him entertained with an iPad (even though he’s small and won’t focus that long), toys, food and walk around with him a few times during the flight, up and down the aisle.
      I personally always worry about the other passengers but I don’t believe in giving other pax around me any materialistic possession ahead of time as it gives off the vibe that they are presumably going to have to deal with fussy babies all flight long. I just smile, chat with people and naturally, try to keep my twins calm, so people see that and acknowledge I’m doing my best to calm my kids and not disturb others. But as someone once told me that’s heavily into our points and miles hobby and has a reputable blog, “your babies have the same right as any adult to be on that aircraft.” So for solace, I tell myself that all the time. I have never taken a car seat with me on a trip. Guilty as charged! Normally we just each take a baby and put a seatbelt on ourselves with baby attached to our body. I know it’s not what most parents would publicly declare but that’s been my strategy and thankfully nothing has ever occurred. We also haven’t flown with them to places that require a car rental or taxi. NYC was the only time and we just took Uber/Lyft short distances (2 miles or less). Most of our chosen destinations with the girls have been to places with good public transportation or walkable cities.Let me know how it goes on the flight to SFO with the little guy…I’m curious to hear the details.

  2. Chris January 9, 2017 at 3:47 pm

    Thanks for the quick reply! That seems to be the main concern my wife has… She’s really ‘into’ the Safety stuff… and while I think he’d be fine for a quick jaunt to the airport / hotel… I don’t love the idea of carrying a car seat through the airport.

    • DD Daddy January 9, 2017 at 3:55 pm

      Check in your luggage that way all you have to carry is the car seat and wife can push stroller. I see dads carrying car seats at airports all the time, very normal. The peace of mind of having it with you will appease your wife and THAT benefits you. =)

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